MBA Specialized in Marketing, Business & Brand Management

MBA Specialized in Marketing Business and Brand Management

This specialized MBA provides in-depth expertise in marketing principles, concepts, and tools, along with an understanding of market trends and dynamics.

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Documentation

program details

PROGRAM OVERVIEW

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Documentation

This specialized MBA provides in-depth expertise in marketing principles, concepts, and tools, along with an understanding of market trends and dynamics.

The ability to strategically develop, position, and manage brands, considering their identity, perceived value, and market competition, as well as the creation and implementation of effective marketing strategies to achieve business objectives, based on market analysis, consumer needs, available resources, and competitive environment, is acquired through the program.

ESSENTIAL REQUIREMENT

Students holding at least a BAC+3 level (180 ECTS) or a BAC+4 level (240 ECTS) for entry into BAC+5.
EBS competition – application review and interview.

EDUCATIONAL TEAM

The program is designed in an 18-month or 24-month continuum. The teaching team consists of EBS researchers in marketing, entrepreneurs, and professionals in marketing and brand management.

CAREER OPPORTUNITIES

After earning the Master in Marketing & Brand Management from EBS, graduates have access to a wide range of career opportunities in marketing, communication, and brand management. These roles can be pursued across various sectors and industries, including retail, consumer goods, financial services, technology, healthcare, media, and entertainment, among others. EBS Specialized MBA graduates are also well-positioned to work in event advertising agencies, digital marketing and communication agencies, marketing consulting firms, and other companies specialized in marketing and communication.

THE TARGETED PROFESSIONS :

Product Manager
Development Manager
Brand Portfolio Manager
Digital Marketing Specialist
Marketing Consultant
Public Relations and External Relations Manager
Marketing Analyst
Marketing Director
Social Media Manager
Marketing Project Manager
Entrepreneur
Marketing & Communication Manager
CRM Specialist

Aids & financing

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EXCELLENCE SCHOLARSHIPS
ENDOWMENT FUNDS
EBS FAMILIE SCHOLARSHIPS
MERIT-BASED GRANTS

finance your studies

Contact

Lucas Abiramia

Guidance Counselor

+33 (0)6 24 31 63 63

lucas.abiramia@ebs-paris.com

Auriane Beye

Admissions Manager

+33 (0)1 59 03 19 02

auriane.beye@ferrieres-paris.com

Admissions

MBA - FALL TRACK - START SEPTEMBER 2027

FRANCE

ADMISSION PATHWAY : EBS Competition – dossier review and 30-minute interview.

ESSENTIAL REQUIREMENT :

MBA 1: You have completed a level of BAC+3 or equivalent to 180 ECTS.
MBA 2: You have completed a level of BAC+4 equivalent to 240 ECTS.

2026-2027 Admissions Exam Schedule

Session	Application Deadline	Interviews	Results	Enrollment Deadline
Session 1 / September – October 2026	04/10/2026	08/10/2026 09/10/2026	12/10/2026	19/10/2026
Session 2 / November 2026	22/11/2026	25/11/2026 26/11/2026	30/11/2026	07/12/2026
Session 3 / December 2026 – January 2027	13/12/2026	16/12/2026 17/12/2026	21/12/2026	28/12/2026
Session 4 / January 2027	10/01/2027	13/01/2027 14/01/2027	18/01/2027	25/01/2027
Session 5 / February 2027	21/02/2027	24/02/2027 25/02/2027	01/03/2027	08/03/2027
Session 6 / March 2027	21/03/2027	24/03/2027 25/03/2027	30/03/2027	07/04/2027
Session 7 / April 2027	11/04/2027	14/04/2027 15/04/2027	19/04/2027	26/04/2027
PARCOURSUP SESSION
Session 8 / May 2027	23/05/2027	26/05/2027 27/05/2027	31/05/2027	07/06/2027
Session 9 / June 2027	27/06/2027	29/06/2027 30/06/2027	05/07/2027	12/07/2027
Session 10 / July 2027	17/07/2027	21/07/2027 22/07/2027	26/07/2027	02/08/2027
Session 11 / September 2027	05/09/2027	08/09/2027 09/09/2027	13/09/2027	20/09/2027

INTERNATIONAL

ADMISSION PATHWAY : International Admissions – Application review and 30-minute interview. Skills assessed: Oral proficiency in French and English – Critical thinking – Argumentation – Knowledge of programs and the school.

ESSENTIAL REQUIREMENT :